Thursday, 20 September, 2018

Microsoft Drops the Hammer on Coercive Registry Cleaners & System Optimizers

Microsoft Drops the Hammer on Coercive Registry Cleaners & System Optimizers Microsoft Drops the Hammer on Coercive Registry Cleaners & System Optimizers
Sherri Watson | 01 February, 2018, 11:15

At worst, these programs actually cause problems, deleting required registry entries or removing useful files.

Microsoft has made a decision to crack down on the growing number of free programs that claim to scan computers for errors and then pressure anxious PC users into upgrading to paid versions for a cure.

The new evaluation criteria included with the update states that programs can't display misleading content to pressure you into paying for an upgrade. Coercive elements include software that's particularly alarming or exaggerates the risks, software that says the only way to fix the problem is to upgrade, and software that tells users they must act within a limited time.

In short, vendors that use scare tactics to get you to install, pay for, and use their system utilities will now have to be very careful about how they advertise, least Microsoft deem their products unwanted software and flag the applications for removal.

These evaluation criteria are used to determine what programs are identified as malware and unwanted software.

Other unacceptable conduct includes reporting errors in an exaggerated or alarming manner, suggesting that spurious "issues" can only be resolved using the upgraded software, or requiring users to act within a certain time period.

To prevent people from purchasing unnecessary software, Microsoft has now taken action against cleaners and optimization software that use alarming, coercive messages to scare customers into buying a premium version of the same program.

Microsoft is revamping its flagship Windows operating, and according to news reports, the Redmond, Wash. software giant is ready to ditch some legacy components in order to slim it down and bring it to market.

Developers looking to validate the detection of their programs can do so via Microsoft's Windows Defender Security Intelligence portal.

The move expands on a February 2016 change demanding such programs provide more clarity to customers about the problems they find. This ultimately means that such type of programs will be labeled as unwanted software, thus being detected, and removed from Windows by Windows Defender.