Tuesday, 25 September, 2018

Country music legend Reba McEntire playing KFC's first female Col. Sanders

Country music legend Reba McEntire playing KFC's first female Col. Sanders Country music legend Reba McEntire playing KFC's first female Col. Sanders
Nellie Chapman | 31 January, 2018, 09:47

"It's a part of my story, and I'm so excited to now be part of theirs", the 62-year-old Oklahoma native said in the announcement.

However, some fried chicken consumers are complaining on social media that McEntire's campaign "reeks of male-bashing feminism", with one Twitter user calling it "the stupidest attempt at genderqueer equality I have seen yet".

Brands, Inc. (NYSE:YUM) - casted Reba McEntire as its newest Colonel Sanders.

"I saw the script and the concept and I thought it was hysterical", the singer explained to reporters at Music's Biggest Night.

Reaction to the latest celebrity to play the famed Colonel has been mixed online, but most seem to be in support of the star's new role.

The colonel was absent from the chain's marketing for decades before being revived in 2015.

McEntire was approached about doing so in December. "KFC has been a part of my life forever".

Among the lyrics she sings, "I'm Colonel Sanders".

The drag KFC appearance for McEntire suggests that the company is adapting to changing cultural norms regarding what is considered acceptable, even in the South. Beginning SUNDAY, JANUARY 28th, MCENTIRE will grace screens nationwide as COLONEL SANDERS to promote KFC's new Smoky Mountain BBQ fried chicken. "I'm definitely not a woman!" The ad pans over to McEntire herself in the audience enjoying the performance while eating the fried chicken.

"I thought the transformation was really amusing", continues McEntire, who will appear in the ads through April. Other recent actors to play the Colonel include Rob Riggle, Darrell Hammond and Rob Lowe.